90-Day Guarantee
Alta Ignite

90-Day Money-Back Guarantee

Last Updated: November 2, 2025

1. Definitions and Scope of Guarantee

1.1. Alta Ignite, a division of Lanex Group, LLC ("Alta Ignite," "Company," "we," "us," or "our"), offers a limited 90-day money-back guarantee ("Guarantee") on select marketing services, subject to the strict terms, conditions, eligibility criteria, and procedures outlined in this Guarantee Policy ("Policy") and our Terms and Conditions.

1.2. This Guarantee is designed to demonstrate our confidence in delivering measurable results and building long-term partnerships with committed clients who actively participate in the marketing process. The Guarantee is not a blanket refund policy and requires strict compliance with all terms and conditions outlined herein.

1.3. By purchasing services covered by this Guarantee, you acknowledge that you have read, understood, and agree to be bound by this Policy, our Terms and Conditions, and your service-specific agreement. This Guarantee is incorporated by reference into all applicable service agreements.

1.4. This Guarantee applies only to specific services explicitly covered in your written service agreement and does not apply to all services offered by Alta Ignite. Services not covered by this Guarantee are subject to our standard refund policy as outlined in our Terms and Conditions.

1.5. We reserve the right to modify, suspend, or terminate this Guarantee at any time, at our sole discretion, with thirty (30) days written notice. Such modifications will not affect services already purchased and covered by this Guarantee prior to the modification date.

2. Service Eligibility and Coverage Limitations

2.1. This Guarantee applies to both month-to-month and annual service agreements for the following marketing services when explicitly stated in your written service agreement: comprehensive digital marketing campaigns, search engine optimization (SEO) packages, pay-per-click (PPC) advertising management, social media marketing campaigns, and other eligible marketing services as specified in your agreement.

2.2. Services explicitly excluded from this Guarantee include but are not limited to: one-time consulting sessions, training and educational services, website design and development, graphic design services, content creation services, third-party advertising spend, software licenses and subscriptions, and any services with a total value under R5,000 (ZAR) or $500 (USD).

2.3. To be eligible for Guarantee coverage, your service agreement must explicitly state "90-Day Money-Back Guarantee Applies" and include specific performance metrics, deliverables, and success criteria. Services without this explicit statement are not covered by this Guarantee regardless of service type or value.

2.4. The Guarantee covers only the base service fees paid directly to Alta Ignite and does not cover third-party costs, advertising spend, software subscriptions, additional services purchased separately, travel expenses, or any costs incurred by you in connection with the services.

2.5. For both month-to-month and annual service agreements, services must be actively ongoing and in good standing for the entire 90-day period to be eligible for the Guarantee. The 90-day evaluation period applies regardless of whether you have a monthly or annual billing cycle. Suspended, paused, or terminated services are automatically excluded from Guarantee coverage.

3. Client Performance Standards and Contractual Obligations

3.1 Communication and Collaboration Requirements

3.1.1. You must provide all reasonably requested materials, assets, and information within 48 hours of request during business days. Extensions may be granted for complex requests requiring third-party coordination or technical implementation. This includes: brand guidelines, marketing materials, product information, reasonable customer data, website access credentials, social media account access, advertising platform permissions, and other resources necessary for campaign execution.

3.1.2. As a business client, you must maintain professional communication standards by responding to business communications within 24 hours during business days (Monday-Friday, 9 AM-5 PM your local time zone). Delays due to business travel, executive schedules, or operational priorities will be accommodated with advance notice. More than three (3) unexcused communication delays during the 90-day period may affect Guarantee eligibility.

3.1.3. You must ensure appropriate business representatives attend scheduled meetings, strategy sessions, review calls, and training sessions. Business conflicts, executive scheduling, or operational priorities requiring cancellations with at least 4 hours notice will not count against the two (2) cancellation limit. Alternative meeting arrangements must be accommodated for business needs.

3.2 Implementation Standards and Regulatory Compliance

3.2.1. Your organization must implement commercially reasonable and approved recommendations, strategies, and optimizations within mutually agreed business timeframes. Extensions will be granted for complex technical implementations, IT approval processes, or when third-party vendor dependencies cause delays beyond your control. This includes website changes, content updates, campaign adjustments, tracking implementations, and other feasible modifications recommended by our team.

3.2.2. Your designated business representatives must provide approval for deliverables, campaigns, advertisements, and content within 72 hours of submission during business days. Internal approval processes, legal review requirements, or reasonable requests for business-appropriate revisions will not count as delays. Only material delays that significantly impact campaign performance will affect Guarantee eligibility.

3.2.3. You must maintain reasonable compliance with platform policies, advertising guidelines, and industry regulations. Violations due to platform policy changes, algorithm updates, or circumstances beyond your reasonable control will not void Guarantee eligibility if promptly addressed upon notification.

3.3 Payment Terms and Financial Covenants

3.3.1. Your business account must remain in perfect standing with no breaches of contract or violations of our Terms and Conditions. Payment delays exceeding 48 hours from the due date will immediately and permanently void Guarantee eligibility, regardless of the reason for delay.

3.3.2. Your organization must maintain the exact advertising budgets as specified in your service agreement without reduction. Any budget decreases, regardless of business circumstances, will immediately void Guarantee eligibility. Budget increases are permitted and encouraged.

3.3.3. Your organization must not initiate any chargebacks, payment disputes, credit card disputes, bank reversals, or arbitration proceedings during the 90-day period or the 7-business-day claim window. Any such action will immediately and permanently void all Guarantee rights and may result in immediate service termination and legal action.

3.4 Information Disclosure and System Access Provisions

3.4.1. Your organization must provide accurate and commercially reasonable business information including: relevant financial data, target market demographics, customer personas, competitive landscape analysis, historical marketing performance data, business goals and objectives, and material changes to business operations during the service period. Confidential or proprietary information will be protected under appropriate non-disclosure agreements.

3.4.2. Your organization must grant and maintain necessary business access to systems, platforms, and tools required for service delivery, subject to your internal security policies and procedures. This includes: website administrative access, social media account management permissions, advertising platform access, analytics and tracking tools, email marketing systems, CRM platforms, and other relevant business software or platforms as commercially reasonable.

3.4.3. Your organization must provide reasonable notice of significant business changes during the 90-day period that could materially impact marketing performance, including: ownership changes, mergers or acquisitions, major product or service modifications, significant market expansion or contraction, regulatory changes affecting your industry, or other material business changes. Standard business operations and minor adjustments do not require notification.

3.5 Exclusivity Covenants and Non-Interference Clauses

3.5.1. You must not engage competing marketing service providers, consultants, or agencies for the same services covered under your agreement with Alta Ignite during the 90-day period. This includes but is not limited to SEO services, PPC management, social media marketing, content marketing, or any overlapping marketing activities.

3.5.2. You must not make unauthorized changes to campaigns, advertisements, websites, or marketing materials without prior written approval from your account manager. This includes modifications to ad copy, targeting parameters, budget allocations, landing pages, tracking codes, or any other campaign elements.

3.5.3. You must not implement conflicting marketing strategies, launch competing campaigns, or engage in any activities that could negatively impact the performance of services provided by Alta Ignite. This includes running contradictory advertising messages, targeting competing keywords, or implementing strategies that conflict with our recommendations.

3.5.4. You must not engage in any fraudulent, deceptive, or unethical business practices that could harm your brand reputation, violate platform policies, or negatively impact marketing performance. This includes but is not limited to fake reviews, misleading advertising, spam activities, or any practices that violate industry standards or legal requirements.

3.6 Force Majeure and Equitable Interpretation Clauses

3.6.1. All requirements in this section will be interpreted reasonably and in good faith. Circumstances beyond your reasonable control, including but not limited to natural disasters, pandemics, government actions, technical failures, or other force majeure events, will be considered when evaluating compliance with these requirements.

3.6.2. Where multiple interpretations of a requirement are possible, the interpretation most favorable to maintaining Guarantee eligibility will be applied, provided you have demonstrated good faith efforts to comply with the spirit and intent of these requirements.

3.6.3. Any disputes regarding compliance with these requirements will be resolved through good faith discussion between the parties before any determination is made regarding Guarantee eligibility. You will be given reasonable opportunity to remedy any compliance issues before Guarantee rights are affected.

4. Performance Benchmarks and Measurable Success Standards

4.1. Guarantee claims must be based on failure to achieve specific, measurable performance metrics explicitly defined in your service agreement. These metrics must be realistic, industry-standard, and agreed upon in writing before service commencement. Vague or subjective complaints are not valid grounds for Guarantee claims.

4.2. Performance metrics may include but are not limited to: specific percentage increases in website traffic, defined improvements in search engine rankings for agreed keywords, measurable increases in lead generation or conversion rates, documented improvements in social media engagement metrics, and quantifiable return on investment (ROI) targets.

4.3. All performance measurements must be based on data from approved analytics platforms and tools, including Google Analytics, Google Search Console, and other industry-standard measurement tools. Data from unauthorized or unreliable sources will not be accepted for Guarantee evaluation.

4.4. Performance metrics must account for external factors beyond our control, including but not limited to: seasonal fluctuations, economic conditions, industry changes, algorithm updates, competitive actions, and force majeure events. Failure to achieve metrics due to such external factors does not constitute grounds for Guarantee claims.

4.5. Success criteria must be evaluated over the full 90-day period, not based on short-term fluctuations or isolated incidents. Temporary setbacks or normal campaign optimization periods do not constitute failure to meet performance metrics.

5. Claims Process and Evidentiary Documentation Standards

5.1. Guarantee claims must be submitted in writing to guarantee@altaignite.com within seven (7) business days after the 90-day guarantee period has lapsed. Claims submitted after this 7-business-day deadline will not be considered under any circumstances. The 90-day period begins on the service commencement date specified in your service agreement, and the 7-business-day claim window begins immediately after the 90-day period expires.

5.2. All claims must include comprehensive documentation, including: detailed explanation of specific performance metrics not achieved, complete analytics data and reports covering the entire 90-day period, evidence of full compliance with all client obligations, timeline of all communications and interactions, and any other supporting documentation requested by Alta Ignite.

5.3. Claims must be supported by sworn affidavit or statutory declaration attesting to the accuracy of all provided information and confirming compliance with all terms and conditions. False or misleading statements in support of a claim may result in legal action and permanent service termination.

5.4. Upon receipt of a claim, we will conduct a comprehensive review process that may take up to fourteen (14) business days. During this period, we may request additional documentation, conduct interviews with relevant parties, and perform independent verification of claimed performance metrics.

5.5. You must continue to fulfill all obligations under your service agreement during the claim review process. Failure to maintain compliance during the review period will result in automatic claim denial.

5.6. Submitting a fraudulent claim or submitting a claim within the 90-day guarantee period will result in immediate and automatic claim rejection. Such actions may also result in immediate service termination, permanent account closure, and potential legal action. All claims must be submitted only within the designated 7-business-day claim window (days 90-97 after service commencement).

6. Exclusions and Disqualifying Factors

6.1. The following circumstances automatically disqualify you from Guarantee eligibility: any breach of your service agreement or our Terms and Conditions, late or non-payment of fees, failure to provide requested materials or information within specified timeframes, non-attendance at scheduled meetings or calls without 24-hour notice, and implementation of conflicting marketing strategies without our approval.

6.2. Guarantee claims are void if you engage in any of the following activities: providing false, misleading, or incomplete information, attempting to manipulate performance metrics or analytics data, working with competing service providers during the guarantee period, making unauthorized changes to campaigns or marketing materials, or engaging in any fraudulent or deceptive practices.

6.3. External factors beyond our control that may disqualify Guarantee claims include: major search engine algorithm updates, significant changes in your industry or market conditions, economic downturns or force majeure events, competitive actions that significantly impact your market position, and changes in applicable laws or regulations affecting your business or marketing activities.

6.4. Business-related factors that void the Guarantee include: significant changes to your business model, products, or services during the guarantee period, merger, acquisition, or change of ownership, relocation or significant operational changes, and failure to maintain necessary business licenses or compliance with applicable regulations.

6.5. Previous Guarantee claims or refund requests, regardless of outcome, may impact eligibility for future Guarantee coverage. Clients with a history of disputed charges, chargebacks, or frivolous claims may be permanently excluded from Guarantee eligibility.

7. Refund Process and Limitations

7.1. If a Guarantee claim is approved after our comprehensive review process, refunds will be limited to the base service fees paid directly to Alta Ignite and will not include third-party costs, advertising spend, additional services, or any consequential damages. Refunds are processed within fourteen (14) business days of claim approval.

7.2. Approved refunds may be subject to deductions for work completed, resources utilized, third-party costs incurred on your behalf, and administrative fees. The final refund amount will be calculated based on the proportional value of services delivered and may not represent the full amount paid.

7.3. Refunds are issued to the original payment method used for the purchase. If the original payment method is no longer available, alternative arrangements may be made at our discretion. We are not responsible for any fees charged by your financial institution in connection with refund processing.

7.4. Acceptance of a Guarantee refund constitutes full and final settlement of all claims related to the services covered by the Guarantee. You waive any right to pursue additional compensation, damages, or legal action related to the services or the circumstances giving rise to the Guarantee claim.

7.5. Upon refund approval, all service agreements are immediately terminated, all deliverables and intellectual property created during the service period become the exclusive property of Alta Ignite, and you are permanently prohibited from using any strategies, materials, or intellectual property developed during the service period.

8. Anti-Abuse Provisions and Penalties

8.1. We maintain strict anti-abuse measures to prevent fraudulent or bad-faith Guarantee claims. Any attempt to abuse, manipulate, or fraudulently claim under this Guarantee will result in immediate service termination, forfeiture of all fees paid, and potential legal action for fraud and breach of contract.

8.2. Prohibited activities that constitute abuse include but are not limited to: submitting false or misleading information in support of a claim, manipulating analytics data or performance metrics, deliberately sabotaging campaign performance, making multiple frivolous claims, and attempting to claim refunds for services that achieved their stated objectives.

8.3. Clients found to be abusing the Guarantee will be permanently banned from all Alta Ignite services, added to our internal fraud prevention database, and may be reported to relevant authorities and industry organizations. We reserve the right to pursue all available legal remedies, including recovery of attorney's fees and costs.

8.4. We employ sophisticated monitoring and verification systems to detect potential abuse, including cross-referencing client data, analyzing behavioral patterns, conducting third-party verification of claims, and maintaining detailed audit trails of all client interactions and performance data.

8.5. Clients with a history of disputed charges, chargebacks, or refund requests with other service providers may be subject to enhanced scrutiny and additional verification requirements. We reserve the right to decline service to clients deemed high-risk for potential abuse.

9. Legal Framework and Dispute Resolution

9.1. This Guarantee Policy is governed by the laws of the State of New York, United States, without regard to its conflict of law principles. Any disputes arising from or relating to this Guarantee must be resolved through the dispute resolution procedures outlined in our Terms and Conditions.

9.2. All Guarantee-related disputes must first be addressed through good faith negotiation. If negotiation fails, disputes shall be resolved through binding arbitration under the rules of the American Arbitration Association. You waive any right to jury trial or class action participation.

9.3. Our decisions regarding Guarantee claims are final and binding. We have sole and absolute discretion to determine eligibility, evaluate performance metrics, and approve or deny claims. Our decision-making process is not subject to appeal or judicial review except as required by applicable law.

9.4. This Guarantee Policy constitutes the entire agreement between the parties regarding the 90-day money-back guarantee and supersedes all prior negotiations, representations, or agreements relating to the guarantee. No modifications to this Policy are valid unless made in writing and signed by an authorized representative of Alta Ignite.

9.5. If any provision of this Policy is found to be invalid, illegal, or unenforceable, the remaining provisions shall continue in full force and effect. The invalid provision shall be deemed modified to the minimum extent necessary to make it valid and enforceable while preserving its intent.

10. Contact Information and Support

10.1. For questions, clarifications, or to submit a Guarantee claim, please contact us using the information below. All Guarantee-related communications must be in writing and sent to the designated email address to ensure proper documentation and processing.

Company Name: Alta Ignite (a division of Lanex Group, LLC)

Guarantee Claims: guarantee@altaignite.com

General Support: support@altaignite.com

Website: https://www.altaignite.com

10.2. We strive to acknowledge all Guarantee-related inquiries within two (2) business days and complete claim reviews within fourteen (14) business days. Complex claims requiring extensive verification may take longer to process.

10.3. Before submitting a Guarantee claim, we strongly recommend scheduling a consultation with your account manager to discuss performance concerns and explore potential solutions. Many issues can be resolved through campaign optimization and strategic adjustments without requiring Guarantee claims.

10.4. All communications regarding Guarantee claims are confidential and will be handled with the utmost professionalism. We maintain detailed records of all Guarantee-related communications for legal and compliance purposes.

10.5. By contacting us regarding Guarantee matters, you consent to receive responses via email and acknowledge that we may retain copies of all correspondence for our records, quality assurance, and legal compliance purposes.

For questions about our 90-Day Money-Back Guarantee, please contact us.