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Last Updated: November 2, 2025
1.1. This Cookie Policy ("Policy") explains how Alta Ignite, a division of Lanex Group, LLC ("Alta Ignite," "Company," "we," "us," or "our"), uses cookies and similar tracking technologies on our website located at https://www.altaignite.com ("Website") and all related services, products, content, tools, applications, and functionality (collectively, the "Services").
1.2. By accessing, browsing, or using our Website or Services, you acknowledge that you have read, understood, and agree to be bound by this Cookie Policy and our Privacy Policy and Terms and Conditions. If you do not agree with any part of this Policy, you must not use our Website or Services.
1.3. This Policy applies to all visitors, users, and others who access or use the Services, whether as a guest or registered user. We are committed to transparency regarding our use of cookies and ensuring compliance with applicable laws, including the General Data Protection Regulation (GDPR), the Privacy and Electronic Communications Regulations (PECR), and the California Consumer Privacy Act (CCPA).
1.4. We reserve the right to modify or update this Cookie Policy at any time, at our sole discretion. All changes are effective immediately upon posting on this page. Your continued use of the Website following the posting of revised Cookie Policy means that you accept and agree to the changes. We will update the "Last Updated" date at the top of this Policy to reflect the date of the most recent revision.
1.5. This Cookie Policy is incorporated by reference into our Privacy Policy and Terms and Conditions and forms an integral part of your agreement with Alta Ignite. In the event of any conflict between this Policy and our Privacy Policy, the Privacy Policy shall prevail to the extent of such conflict.
2.1. Cookies are small text files that are placed on your computer, smartphone, tablet, or other device when you visit a website. Cookies contain information that is transferred to your device's hard drive and allow the website to recognize your device and store some information about your preferences or past actions on the website.
2.2. Cookies serve various functions, including enabling certain features of the website, providing analytics, storing your preferences, and enabling advertising. They help make your experience more efficient and personalized by remembering your preferences and settings, keeping you logged in, and providing relevant content and advertisements.
2.3. In addition to cookies, we may use other similar tracking technologies such as web beacons (also known as pixel tags or clear GIFs), local storage objects, and software development kits (SDKs). These technologies work similarly to cookies and help us understand how you interact with our Services.
2.4. Cookies can be classified as either "session cookies" (which are deleted when you close your browser) or "persistent cookies" (which remain on your device for a set period or until you delete them). They can also be classified as "first-party cookies" (set by us) or "third-party cookies" (set by other companies whose services we use).
2.5. The specific cookies we use may change from time to time as we improve and update our Services. We regularly review our cookie usage to ensure it remains necessary and proportionate for the purposes described in this Policy.
3.1.1. Essential cookies are necessary for the basic functionality of our Website and Services. These cookies enable core features such as security, network management, and accessibility. Without these cookies, services you have asked for cannot be provided. Essential cookies do not require your consent as they are strictly necessary for the operation of our Website.
3.1.2. Examples of essential cookies include: authentication cookies that keep you logged in, security cookies that help identify and prevent security risks, load balancing cookies that help distribute traffic across our servers, and preference cookies that remember your language and region settings.
3.2.1. Functional cookies enhance the functionality and personalization of our Website by remembering your preferences and choices. These cookies allow us to provide enhanced features and personalized content based on your previous interactions with our Services.
3.2.2. Examples of functional cookies include: cookies that remember your display preferences (such as layout or font size), cookies that store your form inputs to save you time, cookies that remember your marketing preferences, and cookies that enable social media features and functionality.
3.3.1. Analytics cookies help us understand how visitors interact with our Website by collecting and reporting information anonymously. We use this information to improve our Website's performance, understand user behavior, and optimize the user experience. These cookies do not identify you personally.
3.3.2. We use Google Analytics and other analytics services to collect information such as: pages visited, time spent on pages, bounce rates, traffic sources, user demographics (in aggregate), and conversion rates. For more information about Google Analytics, please visit Google's Privacy Policy.
3.4.1. Advertising cookies are used to deliver relevant advertisements to you based on your interests and browsing behavior. These cookies track your browsing activity across different websites to build a profile of your interests and show you targeted advertisements that are more likely to be relevant to you.
3.4.2. We work with third-party advertising networks and social media platforms that may place advertising cookies on your device. These include but are not limited to Google Ads, Facebook Pixel, LinkedIn Insight Tag, and other advertising platforms. These cookies help us measure the effectiveness of our advertising campaigns and show you relevant ads on other websites and social media platforms.
4.1. We use cookies for various legitimate purposes to enhance your experience on our Website and improve our Services. Our use of cookies is based on our legitimate interests in operating and improving our business, providing personalized experiences, and understanding user behavior, except where consent is required by applicable law.
4.2. We use cookies to provide essential website functionality, including maintaining your session, remembering your login status, ensuring website security, preventing fraud and abuse, and enabling core features such as shopping cart functionality and form submissions.
4.3. We use cookies to personalize your experience by remembering your preferences, customizing content based on your interests, providing relevant recommendations, storing your language and region settings, and maintaining your account preferences and settings.
4.4. We use cookies for analytics and performance monitoring to understand how users interact with our Website, identify popular content and features, track conversion rates and user journeys, monitor website performance and loading times, and identify and fix technical issues.
4.5. We use cookies for marketing and advertising purposes to deliver targeted advertisements, measure the effectiveness of our marketing campaigns, track conversions from advertisements, prevent ad fraud, and provide personalized marketing communications based on your interests and behavior.
5.1. In addition to our own cookies, we allow certain third-party service providers to place cookies on your device when you visit our Website. These third-party cookies are subject to the respective privacy policies of these external services, and we do not control how these third parties use their cookies.
5.2. We use Google Analytics to analyze website traffic and user behavior. Google Analytics uses cookies to collect information about your use of our Website, including your IP address, browser type, operating system, referring website, pages visited, and time spent on pages. This information is transmitted to and stored by Google on servers in the United States and other countries.
5.3. We use advertising platforms such as Google Ads, Facebook Ads, and LinkedIn Ads that place cookies on your device to deliver targeted advertisements, measure ad performance, and track conversions. These platforms may use the information collected through cookies to show you relevant ads on their networks and partner websites.
5.4. We integrate with social media platforms that may place cookies on your device when you interact with social media features on our Website, such as sharing buttons, embedded content, or social login options. These cookies are controlled by the respective social media platforms and are subject to their privacy policies.
5.5. We use customer support and communication tools that may place cookies to enable chat functionality, track support interactions, and provide personalized assistance. We also use payment processing services like Stripe that may use cookies to facilitate secure payment processing and prevent fraud.
6.1. Depending on your location and applicable law, we may seek your consent before placing certain types of cookies on your device. Where consent is required, we will provide you with clear information about the cookies we use and obtain your consent through our cookie consent banner or preference center.
6.2. You can manage your cookie preferences at any time through your browser settings. Most web browsers allow you to control cookies through their settings preferences. You can set your browser to refuse all cookies, accept only certain types of cookies, or notify you when cookies are being sent to your device.
6.3. Please note that if you choose to disable or refuse cookies, some features of our Website may not function properly or may not be available to you. Essential cookies cannot be disabled as they are necessary for the basic functionality of our Website, but you can control non-essential cookies through your browser settings or our cookie preference center.
6.4. You can opt out of interest-based advertising by visiting the Digital Advertising Alliance or the Network Advertising Initiative opt-out pages. You can also opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.
6.5. If you have given consent for the use of cookies, you can withdraw your consent at any time by adjusting your cookie preferences in your browser settings or by contacting us at support@altaignite.com. Withdrawal of consent will not affect the lawfulness of processing based on consent before its withdrawal.
7.1. Different types of cookies have different retention periods. Session cookies are automatically deleted when you close your browser, while persistent cookies remain on your device for a specified period or until you manually delete them. The retention period for each cookie depends on its purpose and function.
7.2. Essential cookies typically remain active for the duration of your browsing session or for a short period to maintain functionality. Functional cookies may be retained for several months to remember your preferences across multiple visits. Analytics cookies are usually retained for up to 24 months to provide meaningful insights into website usage patterns.
7.3. Advertising cookies may be retained for varying periods, typically ranging from 30 days to 24 months, depending on the advertising platform and campaign requirements. These retention periods are designed to balance the effectiveness of advertising campaigns with privacy considerations.
7.4. You can delete cookies from your device at any time through your browser settings. Most browsers provide options to delete all cookies, delete cookies from specific websites, or delete cookies from a specific time period. Please refer to your browser's help documentation for specific instructions on how to delete cookies.
7.5. When cookies expire or are deleted, any information stored in those cookies is also removed from your device. However, if you continue to use our Website, new cookies may be placed on your device according to your current cookie preferences and consent settings.
8.1. If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies, please contact us using the information below. We are committed to addressing your inquiries and resolving any issues in a timely and professional manner.
Company Name: Alta Ignite (a division of Lanex Group, LLC)
Email: support@altaignite.com
Website: https://www.altaignite.com
8.2. We strive to respond to all cookie-related inquiries within two (2) business days. For urgent matters or specific requests regarding cookie consent or deletion, please indicate the nature of your request in your subject line to ensure prompt attention.
8.3. If you are located in the European Union and have concerns about our cookie practices that we cannot resolve, you have the right to lodge a complaint with your local data protection authority.
8.4. For more information about cookies in general, you can visit All About Cookies or Cookie Law for educational resources about cookie technology and privacy rights.
8.5. By contacting us, you consent to receive responses via email or other electronic means. We may retain copies of all correspondence for our records, quality assurance, and legal compliance purposes.
For questions about this Cookie Policy, please contact us.
